Strive LeadGen Field ManualState reportLandscaping / New YorkData Sep 2025 to Aug 2026

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Market brief / NY

Landscaping search demand in New York

What New York customers search for, what advertisers pay, and how the market compares.

ReportNY-LANDSCAPING

Market
New York
Industry
Landscaping
Search terms
340
Data window
Sep 2025 to Aug 2026
Pulled
Oct 5, 2026

Market brief / Landscaping in New YorkPage 1 of 1

ABottom line

A top 5 market with bid estimates 7% below the typical state.

Short answer

New York is in the top 5 of 51 markets (the states and DC with data) for breadth of landscaping search demand, with 340 distinct search terms at 100 or more searches a month. The median top-of-page bid is $6.59, 7% below the typical state ($7.07).

BTop searches

The most-searched landscaping terms in New York, ranked by Google's monthly search range and then by bid. Close variants (the same words in a different order) are shown once, and brand, retailer and DIY searches are left out.

Table B.1 / Top searches, New York
Search termMonthly searches in New YorkTop-of-page bid
irrigation system 1K-10K $18.00
lawn care 1K-10K $15.61
sprinkler system 1K-10K $14.82
grass care near meNear me 1K-10K $14.61
tru lawn care 1K-10K $14.00
lawn service near meNear me 1K-10K $13.02
yard service near meNear me 1K-10K $13.02
grass service near meNear me 1K-10K $13.02
yard care services near meNear me 1K-10K $13.02
lawn maintenance services near meNear me 1K-10K $13.02
landscaping companies 1K-10K $12.80
lawn care services near meNear me 1K-10K $10.88

Google Ads Keyword Planner, New York, Sep 2025 to Aug 2026. Bids are Google's high-range top-of-page estimates, not cost per lead. Urgent and Near me tags are matched from the words in each term. Method.

CWhat it means

What this means for a landscaping company in New York

  1. C1
    Bids track the typical state.A $6.59 median bid estimate sits close to the $7.07 typical-state figure.
  2. C2
    For the top 10% of terms, Google's top-of-page bid estimate (high range) is $16.00 or more.Those are usually the high-intent searches.
    What to doRank organically for them: that is where the biggest savings sit.
  3. C3
    One of the broadest landscaping markets in the country.Expect heavy competition for the Map Pack in the major metros.
    What to doSpecific service pages and suburb-level relevance usually beat one broad page.
  4. C4
    7 of the top 12 terms are "near me" searches.Proximity drives a large share of demand.
    What to doYour Google Business Profile, service area and reviews carry real weight.
  5. C5
    Search demand per resident is below the national average.Index 77, where 100 is the US average.
    What to doPlan targets on the state’s own numbers, not national averages.

DHow New York compares

New York against its nearest markets

Table D.1 / Nearest markets by breadth of demand
RankStateDistinct termsMedian bid estimatePer resident
2Texas572$7.73123
3Florida491$8.60111
4New York340$6.5977
5Illinois292$6.95110
6Georgia282$6.95113
Typical state (median)$7.07100

Google's ranges are wide, so states close together should be treated as similar. Method.

EWhere to start

Where to start

The full playbook for landscaping companies, including job values, channels and a 90-day plan, is in How can a landscaping company get more customers?. For the channels behind the numbers above:

FIndex

Other industries in New York

Google Ads Keyword Planner, New York, Sep 2025 to Aug 2026Methodology

Disclosure. Strive LeadGen is a new company (founded 2026) building lead generation sites and flat-fee marketing for businesses like these. It has no clients yet. Guides cover channels Strive does not sell and cite their sources. Market figures are Strive's analysis of Google Keyword Planner data (method).

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