Strive LeadGen Field ManualState reportConcrete / OhioData Sep 2025 to Aug 2026

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Market brief / OH

Concrete search demand in Ohio

What Ohio customers search for, what advertisers pay, and how the market compares.

ReportOH-CONCRETE

Market
Ohio
Industry
Concrete
Search terms
204
Data window
Sep 2025 to Aug 2026
Pulled
Oct 5, 2026

Market brief / Concrete in OhioPage 1 of 1

ABottom line

A top 10 market with bid estimates 25% below the typical state.

Short answer

Ohio is in the top 10 of 50 markets (the states and DC with data) for breadth of concrete search demand, with 204 distinct search terms at 100 or more searches a month. The median top-of-page bid is $6.96, 25% below the typical state ($9.26). Advertisers bid less here than in most states.

BTop searches

The most-searched concrete terms in Ohio, ranked by Google's monthly search range and then by bid. Close variants (the same words in a different order) are shown once, and brand, retailer and DIY searches are left out.

Table B.1 / Top searches, Ohio
Search termMonthly searches in OhioTop-of-page bid
concrete leveling near meNear me 1K-10K $30.00
concrete jacking near meNear me 1K-10K $30.00
cement leveling near meNear me 1K-10K $30.00
concrete companies near meNear me 1K-10K $15.82
concrete contractor 1K-10K $14.62
concreters near meNear me 1K-10K $13.74
concrete driveway contractors 1K-10K $12.81
cement driveway contractors 1K-10K $12.81
cement contractors near meNear me 1K-10K $11.49
stamped concrete patio 1K-10K $6.25
pressed concrete patio 1K-10K $6.25
stamped cement patio 1K-10K $6.25

Google Ads Keyword Planner, Ohio, Sep 2025 to Aug 2026. Bids are Google's high-range top-of-page estimates, not cost per lead. Urgent and Near me tags are matched from the words in each term. Method.

CWhat it means

What this means for a concrete contractor in Ohio

  1. C1
    Bids run below the typical state.A $6.96 median bid estimate is 25% under the typical state. Bid estimates are not what a lead costs.
    What to doTest any paid campaign on cost per booked job before scaling it.
  2. C2
    For the top 10% of terms, Google's top-of-page bid estimate (high range) is $18.77 or more.Those are usually the high-intent searches.
    What to doRank organically for them: that is where the biggest savings sit.
  3. C3
    One of the broadest concrete markets in the country.Expect heavy competition for the Map Pack in the major metros.
    What to doSpecific service pages and suburb-level relevance usually beat one broad page.
  4. C4
    6 of the top 12 terms are "near me" searches.Proximity drives a large share of demand.
    What to doYour Google Business Profile, service area and reviews carry real weight.
  5. C5
    Search demand per resident is above the national average.Index 167, where 100 is the US average.
    What to doMore people search per capita here, which supports more aggressive growth targets.

DHow Ohio compares

Ohio against its nearest markets

Table D.1 / Nearest markets by breadth of demand
RankStateDistinct termsMedian bid estimatePer resident
4New York250$5.16113
5Pennsylvania215$6.09143
6Ohio204$6.96167
7Illinois197$7.33130
8Michigan178$9.33142
Typical state (median)$9.26100

Google's ranges are wide, so states close together should be treated as similar. Method.

EWhere to start

Where to start

The full playbook for concrete contractors, including job values, channels and a 90-day plan, is in How can a concrete contractor get more leads?. For the channels behind the numbers above:

FIndex

Other industries in Ohio

Google Ads Keyword Planner, Ohio, Sep 2025 to Aug 2026Methodology

Disclosure. Strive LeadGen is a new company (founded 2026) building lead generation sites and flat-fee marketing for businesses like these. It has no clients yet. Guides cover channels Strive does not sell and cite their sources. Market figures are Strive's analysis of Google Keyword Planner data (method).

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