Strive LeadGen Field ManualState reportPond and stock tank construction / OhioData Sep 2025 to Aug 2026

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Market brief / OH

Pond and stock tank construction search demand in Ohio

What Ohio customers search for, what advertisers pay, and how the market compares.

ReportOH-POND-CONSTRUCTION

Market
Ohio
Industry
Pond and stock tank construction
Search terms
16
Data window
Sep 2025 to Aug 2026
Pulled
Oct 5, 2026

Market brief / Pond and stock tank construction in OhioPage 1 of 1

ABottom line

A top 5 market with bid estimates 42% below the typical state.

Short answer

Ohio is in the top 5 of 47 markets (the states and DC with data) for breadth of pond and stock tank construction search demand, with 16 distinct search terms at 100 or more searches a month. The median top-of-page bid is $0.39, 42% below the typical state ($0.67). Advertisers bid less here than in most states.

BTop searches

The most-searched pond and stock tank construction terms in Ohio, ranked by Google's monthly search range and then by bid. Close variants (the same words in a different order) are shown once, and brand, retailer and DIY searches are left out.

Table B.1 / Top searches, Ohio
Search termMonthly searches in OhioTop-of-page bid
stock tank 1K-10K $0.44
livestock tank 1K-10K $0.44
tanks for water storage 100-1K $2.55
1000 gallon stock tank 100-1K $0.61
300 gallon stock tank 100-1K $0.48
rubbermaid stock tank 100-1K $0.45
100 gallon stock tank 100-1K $0.40
galvanized stock tank 100-1K $0.38
galvanised stock tank 100-1K $0.38
galvanized steel stock tank 100-1K $0.38
galvanised steel stock tank 100-1K $0.38
rubbermaid 100 gallon stock tank 100-1K $0.36

Google Ads Keyword Planner, Ohio, Sep 2025 to Aug 2026. Bids are Google's high-range top-of-page estimates, not cost per lead. Urgent and Near me tags are matched from the words in each term. Method.

CWhat it means

What this means for a pond builder in Ohio

  1. C1
    Bids run below the typical state.A $0.39 median bid estimate is 42% under the typical state. Bid estimates are not what a lead costs.
    What to doTest any paid campaign on cost per booked job before scaling it.
  2. C2
    For the top 10% of terms, Google's top-of-page bid estimate (high range) is $0.61 or more.Those are usually the high-intent searches.
    What to doRank organically for them: that is where the biggest savings sit.
  3. C3
    One of the broadest pond and stock tank construction markets in the country.Expect heavy competition for the Map Pack in the major metros.
    What to doSpecific service pages and suburb-level relevance usually beat one broad page.

DHow Ohio compares

Ohio against its nearest markets

Table D.1 / Nearest markets by breadth of demand
RankStateDistinct termsMedian bid estimatePer resident
2California38$0.7397
3Florida29$0.61135
4Ohio16$0.39109
5New York14$0.4861
6Pennsylvania14$0.4693
Typical state (median)$0.67100

Google's ranges are wide, so states close together should be treated as similar. Method.

EWhere to start

Where to start

The full playbook for pond builders, including job values, channels and a 90-day plan, is in How can a pond construction company get more customers?. For the channels behind the numbers above:

FIndex

Other industries in Ohio

Google Ads Keyword Planner, Ohio, Sep 2025 to Aug 2026Methodology

Disclosure. Strive LeadGen is a new company (founded 2026) building lead generation sites and flat-fee marketing for businesses like these. It has no clients yet. Guides cover channels Strive does not sell and cite their sources. Market figures are Strive's analysis of Google Keyword Planner data (method).

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