Strive LeadGen Field ManualState reportIndustrial valves / WashingtonData Sep 2025 to Aug 2026

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Market brief / WA

Industrial valves search demand in Washington

What Washington customers search for, what advertisers pay, and how the market compares.

ReportWA-INDUSTRIAL-VALVES

Market
Washington
Industry
Industrial valves
Search terms
27
Data window
Sep 2025 to Aug 2026
Pulled
Oct 5, 2026

Market brief / Industrial valves in WashingtonPage 1 of 1

ABottom line

An upper-half market with bid estimates 29% below the typical state.

Short answer

Washington is in the upper half of 40 markets (the states and DC with data) for breadth of industrial valves search demand, with 27 distinct search terms at 100 or more searches a month. The median top-of-page bid is $2.28, 29% below the typical state ($3.19). Advertisers bid less here than in most states.

BTop searches

The most-searched industrial valves terms in Washington, ranked by Google's monthly search range and then by bid. Close variants (the same words in a different order) are shown once, and brand, retailer and DIY searches are left out.

Table B.1 / Top searches, Washington
Search termMonthly searches in WashingtonTop-of-page bid
valve solenoid 100-1K $9.26
butterfly valve 100-1K $6.43
proportional valve 100-1K $4.92
thermostatic mixing valve for water heater 100-1K $4.70
back flow valve 100-1K $4.65
backflow preventer valve 100-1K $4.65
apollo valves conbraco 100-1K $3.25
apollo valve company 100-1K $3.25
gate valve 100-1K $3.06
thermostatic mixing valve 100-1K $2.66
pressure valve regulator 100-1K $2.43
reducing pressure valve 100-1K $2.43

Google Ads Keyword Planner, Washington, Sep 2025 to Aug 2026. Bids are Google's high-range top-of-page estimates, not cost per lead. Urgent and Near me tags are matched from the words in each term. Method.

CWhat it means

What this means for a valve supplier in Washington

  1. C1
    Bids run below the typical state.A $2.28 median bid estimate is 29% under the typical state. Bid estimates are not what a lead costs.
    What to doTest any paid campaign on cost per booked job before scaling it.
  2. C2
    For the top 10% of terms, Google's top-of-page bid estimate (high range) is $4.92 or more.Those are usually the high-intent searches.
    What to doRank organically for them: that is where the biggest savings sit.
  3. C3
    A mid-sized market.Washington sits in the middle of the national ranking.
    What to doPlan targets against the similar-sized states in the comparison below, not against the largest markets.

DHow Washington compares

Washington against its nearest markets

Table D.1 / Nearest markets by breadth of demand
RankStateDistinct termsMedian bid estimatePer resident
10North Carolina34$2.7575
11Colorado27$5.14111
12Washington27$2.2883
13Virginia26$5.4872
14Arizona24$5.0977
Typical state (median)$3.19100

Google's ranges are wide, so states close together should be treated as similar. Method.

EWhere to start

Where to start

The full playbook for valve suppliers, including job values, channels and a 90-day plan, is in How can an industrial valve supplier get more buyers?. For the channels behind the numbers above:

FIndex

Other industries in Washington

Google Ads Keyword Planner, Washington, Sep 2025 to Aug 2026Methodology

Disclosure. Strive LeadGen is a new company (founded 2026) building lead generation sites and flat-fee marketing for businesses like these. It has no clients yet. Guides cover channels Strive does not sell and cite their sources. Market figures are Strive's analysis of Google Keyword Planner data (method).

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